Technology marketing and Research Commercialization
Subject Areas : Technology Transfer and Commercialization of Researches
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Keywords: Technology, Technology marketing, Knowledge-based economy, Technology firms, Technology market,
Abstract :
Title: Technology marketing and Research Commercialization Author/Authors Email/Emails Gholam Reza Malek Zadeh rezamalekzadeh@yahoo.com Abstract: One of the most important and essential actions in establishment and institutionalization of knowledge-based economy is the development of intelligent infrastructures which will make the establishment possible. In this era, Support of Small and Medium Enterprises in Entrepreneurship centers, Technology Incubators and Science and Technology Parks are vital. In Commercialization of Research and Development results, Knowledge-based companies’ role is very important and critical. Unfortunately, these firms experience very serious problems especially in marketing. In this paper, some important points about Technology Marketing will be addressed and the most important requirements of this issue will be presented.